Dr. V. Sailaja – MBA, PhD

Specialized in HRM, Marketing

Assistant Professor

S. K. University

Anantapur – 515003, AP, India

Emailsailuvasakarla@gmail.com
Mobile No9059628517
Educational Qualifications
Ph.D in Management, from Sri Krishnadevaraya Institut of Management, Sri Krishnadevaraya University, Anantapur.MBA (HRM & Marketing )from Sri Vasavi Institute of Management, Hindupur, affiliated to Sri Krishnadevaraya University, Anantapur.B.Com from SDGS college, Hindupur, affiliated to Sri Krishna Devaraya University, Anantapur.
Academic Affiliation
Working as Assistant Professor in the SKIM, Sri Krishnadevaraya University, Anantapur since, January,2010.Earlier Worked as Associated Professor in Sreenidhi School of management studies, in HR stream, Hyderabad for two years.Worked as Assistant Professor in the department of Management, Sri Rama Krishna P.G. College, Nandyal for a period of 3 years.
Area Of Research
Human resource Management: Corporate Culture, Change Management.

RESEARCH, PUBLICATIONS AND ACADEMIC CONTRIBUTIONS

  1. Published Papers in Journals
TitleJournal
Executive stress Management,Global CEO,ICFAI University Press,
Emerging models of CSRHRM review,IFAI University Press
Women Entrepreneurship Development as CSR initiative,SAJMMR, SAARJ
Women in corporate leadership: An Indian Perspective,Research Explorer,IRJM
Employer Branding: A New Paradigm in HR,IJCC, Vol2 Issue 1 Sep
Talent Management in Management EducationIJFM, Vol 2 Issue 1 April
Organisational Learning in Indian Tourism Industry: An Innovative Strategy  Indo-Asian Journal of Multidisciplinary research Peer reviewed referred journal Vol:II-Issue 2 January 2016  
Gender Neutrality in Management Education: A Myth or A Reality-A study from Indian Industry Perspective  Intercontinental Journal ofHuman Resource research Review; Peer reviewed; April-June 2016  
Gender Neutral Policies and Practices at Workplace: An Indian Industry PerspectiveIntercontinental Journal of Human Resource research Review;  
  1. Articles /Chapters  published in Book:
TitleBook Title, editor & Publisher
Human Resource management Practices in Indian Cement Industry-A Comparative StudyContemporary Issues in Management, Associate Publishers, Hambala City
  1. Full papers in Conference proceedings
TitleBook Reference with ISBN
Knowledge Management in Management Education,Himalaya Publishing House; 978-935097-182-6 
The Performance management System-A HR core CompetencyThe Indian Journal of Management and Cooperation 2249-2275 
Employee Engagement in Practice: A study conducted in an auto dealer company of a reputed automobile organisationInternational conference on emerging trends in Global management practices-An Interdisciplinary Approach. ISBN: 978-81-928678-0-9 
Breaking the Glass Ceiling: Initiatives of Indian IndustrySitadevi ratnachand Nahar Adarsh College ISBN:978-1-63041-692-8 
Women in Airline Industry: Challenges and Prospects.  ELK Asia Pacific Journals ISBN:978-81-930411-0-9 
Women on Boards in Corporate India:Is just meeting norm?or an Initiative to Promote Diversity  BMS College for Women Bengaluru ISBN:978-81-930613-9-8 
Breaking the Glass Ceiling: Initiatives of Indian Industry  Sitadevi ratnachand Nahar Adarsh College ISBN:978-1-63041-692-8 
Green Organisational Behavior Initiatives: A Key For Sustainability Of Organisations  Changing Human Resource Practices in the Times of Innovation and Technology ISBN 978-93-85327-28-5 
Innovation through organisational learning in Indian service industry;Creativity and Innovation in management; ISBN: 978-93-87418-02-8 
Return on Investment: A performance measure of training program;Creativity and Innovation in management; ISBN: 978-93-87418-02-8 
  1. Books Published as Author or Editor
TitleBook Reference with ISBN
Transformation of Global Trade Landscape: Issues, Challenges and OpportunitiesVrinda Publishing House ISBN: 978-93-855518-00-3 
Global Business-Issues,Challenges and OpportunitiesVrinda Publishing House ISBN: 978-81933677-4-2 

E (I) Training Courses, Teaching-Learning-Evaluation Technology Programmes, Faculty Devlopment Programmes

S. No.ProgrammeDurationOrganised by
1Orientation Program28 days (From 14-05-2015 to 10-06-2015)Maulana Azad National Urdu University
2Refresher Course21 days  (From 15-09-2016 to 5-10-2016  Maulana Azad National Urdu University

E (II) Papers presented in Conferences, Seminars, Workshops, Symposia

Title of Paper PresentedTitle of Conference/SeminarOrganized by
Dynamics of Industrial RelationsNational seminar on Emerging Dimensions of human resource managementUniversity of Post graduate college, Kakatiya University
Creative works of druckerNational seminar on Management Philosophy and Peter F DruckerDepartment of Management studies, SV University
Emerging Paradigms of CSRNational seminar on emerging paradigms of managementInsititute of management studies, Kuvempu University
Women Entrepreneurship development as CSR InitiativeNational Conference on Challenges and opportunities in the 21st  century  School of Management Studies, Sreenidhi Institute of science and technology, HYD
Golbal Economic Turbulence and change management practicesInternational conference on Global economic turbulences: Shifts in Business Structures and systemsGITAM Institute of Management, GITAM University, School of Business, Papua New Guinea University, SKU
An Insight of social Entrepreneurship in IndiaNational Conference on Innovative management strategiesDepartment of management studies and Research in Commerce, Tumkur University
Intellectual Property Rights-A tool for Knowledge managementNational Conference on innovative management strategiesDepartment of Management studie, MITS, Madanapalle
Glass Ceiling: A Myth or Reality in Indian Industry perspectiveNational Seminar on Women empowerment-retrospect and ProspectCentre for Women studies, SK University
Strategies for sustainable development of Human resourcesNational seminar on changing scenario of Human resources in IndiaBommidala Department of Human resource management, acharya Nagarjuna University
The strategic management of change and Organisational learning2nd International conference on Emerging markets and Issues in managementVIT Business School, VIT University
Women in Corporate Leadership- An Indian PerspectiveNational Seminar on Issues and Challenges of women in Indian societyDepartment of Womens studies, Bharathidasan University, Tiruchirapalli
Talent Management in Higher EducationNational Seminar on Talent management practices in India-Emerging trendsDepartment of Commerce and management studies, Andhra University
Talent Management in Management Education( A study with reference to management Institutes in Rayalaseema region)3rd International conference on Competency building strategies in Business and Technology for sustainabilitySri Ganesh School of Business Management, Anna University, Selam
Foreign Direct Investment in Indian service Industry-Role Of Human resource practicesNational Seminar on Foreign Direct Investment in Services sector in Emerging Economy: Opportunities and ChallengesKrishna University Machilipatnam
Social Entrepreneurship: A contextual study-A contextual studyInternational conference on Innovative Entrepreneurship to minimize Carbon FootprintsMaharaja Surajmal Institute, Indraprastha University, New Delhi
Role of Gender in Management Education and Entrepreneurship: In Indian Industry PerspectiveNational Seminar on Management Education and Entrepreneurship Practices in India: Implications for Social inclusionAndhra University Visakhapatnam
A  Study with reference to women in Guntakal Region of Ananthapur DistrictWomens Worlds CongressUniversity of Hyderabad
Innovation Through Employee Empowerment in Indian Service IndustryNational Conference on Innovative management strategies for sustainable development in Global PerspectiveKshatriya College of Engineering Nizamabad Dist
Transforming Tourism organisation into a Learning Organisation: A study in Indian Industry PerspectiveNational seminar on Tourism Products and Services in IndiaMahatma Gandhi University
Innovative work-life balance practices for women Executives in Indian Banking IndustryNational seminar on Creativity and Innovation In ManagementSri Krishnadevaraya University Ananthapur
Innovation through Organisational Learning In Indian Service IndustryNational seminar on Creativity and Innovation In ManagementSri Krishnadevaraya University Ananthapur
Gender Neutral policies and practices at workplaces: In Indian Industry perspectiveNational Seminar on Gender Equality in Contemporary India: Issues and ChallengesWomen empowerment Cell Government College(UG&PG) Ananthapur
Organisational Learning in Indian Tourism Industry An Innovative StrategyNational conference on Opportunities and Challenges of Indian Business in Dynamic Global EnvironmentSacred Heart College (Autonomous) Dept of Management studies Tiruputtur
Innovative workplace Practices: A Key for success of OrganisationsNational Conference on Innovative management strategies for sustainable development in Global PerspectiveKshatriya College of Engineering Nizamabad Dist
Work-Life Balance: Technology A Boon or Bane (A Non-Empirical Study from Indian Industry PerspectiveTwo-Day National Seminar on Work Life Management in the Era of Globalization during 20 th and 21 December 2016  Adikavi Nannaya University, Rajamahendravaram
Its Time for Indian Progressive women to assume the role of EntrepreneurA Two-Day National Seminar on Women Stalwarts of India Role in Nation Development during 9th and 10th Febrauary, 2017Women Empowerment Cell Government College Ananthapuramu
Role Of Social Enterprises In Unleashing The Potential Of Rural Women In India  A Two day National Seminar on Inclusive Development of Marginalised sections: Issues and ChallengesCentre for Study of Social Exclusion and Inclusive Policy Sri Krishnadevaraya University
Gender issues at WorkplaceTraining on Gender Issues for Government OfficersGovernment of Andhra Pradesh
Case WritingNational Case Writing  WorkshopDhruva college of Management, Hyderabad
Effective TeachingWorkshop on Effective TeachingTEQIP by SNIST and Government Institute of Electronics
Course WritingCourse writing orientation programDirectorate of Distance Education, SK University
Green Marketing strategies in service IndustryNational conference on services marketing in emerging global economyDepartment of Management studies, SV University Tirupathi